Gen Z’s Holiday Shopping & Plans
Find out where they are spending their money and time this holiday season
Young people are flipping the script on the holidays. Money concerns are pushing them to start shopping earlier and rethink what the holidays should look like—food and experiences now matter just as much as gifts.
YPulse Chief Content Officer, MaryLeigh Bliss, will walk you through our latest holiday shopping data and insights, and explain what's really going on with teens and young adults. You'll find out why Black Friday is cool again, where they're spending, and how to reach them.
Keep scrolling to watch.