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ON DEMAND

Watch: Rewriting Gen Z with Hello Sunshine

Go Inside the Research That Sparked the Joy Rebellion

Mukta Chowdhary (VP of Brand, Hello Sunshine) joins Chanon Cook (The Studio @ YPulse) for an intimate conversation about how Gen Z is choosing agency over anxiety and joy over despair, and learn how authentic youth insights can transform from data points into culture-defining platforms.

Keep scrolling to watch the videos and download the report.

Want to conduct your own research on Gen Z just like Hello Sunshine? Schedule some time to talk.

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C L I P

Gen Z Girls Are Choosing Joy (2m)

C L I P

Sunniefest: Creating Confidence (1m)

C L I P

Helping Girls Chart Their Course (2m)

C L I P

What's Ahead for Hello Sunshine (1m)

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Gen Z Girls on Creating Joy (1m)

R E P L A Y

The Gen Z Rewrite: Full Replay (35m)