What brands, TV shows, games, celebs, and platforms are winning with Gen Z? YPulse asks teens and young adults these things all the time, allowing them to name their favorites without any limitations. Every time, we get hundreds of unique responses, so ending up at the top of a ranking for these answers means a brand has real reach with Gen Z. To learn what sticks in Gen Z’s mind, and why, we pulled together their self-named top 10s across industries—media / entertainment, influencers / celebs, retail, and food—giving insight on how brands can learn from each.

Join Chief Content Officer MaryLeigh Bliss and Trend Coordinator Sira Sartori for this 30-minute webinar exploring the latest trend report.