TL;DR Webinar • YPulse North America Subscribers Only
2026 Trend Predictions Webinar
YPulse forecasts the upcoming Gen Z trends brands can't ignore
Thursday, January 8th 1 p.m. ET
It’s that time again! Every year, our youth experts predict the biggest trends young consumers will be fueling in the year ahead, and we’ve got 10 major shifts brands need to be ready for in 2026. Our trend research, behavioral data, and constant reporting on Gen Z, Gen Alpha, and Millennials’ POVs and viral discourse allows us to see the shifts that they’re just starting to create. Backed by data points and examples we collect throughout the year, our trend forecast for 2026 will impact brands from media to fashion to tech, and beyond. But any brand that wants to reach young consumers needs to understand these imcoming shifts.
In this 30-minute webinar, Chief Content Officer MaryLeigh Bliss will dive into:
- Some of the 2025 predictions YPulse got right
- The trends and shifts young people will be fueling in the coming year
- Pop culture moments Gen Z will be paying attention to, and brands should plan for
